The Haxel Report
Reply window: usually within 15 minutes Focus: local home-service growth Start simple: one call gets your 30-day plan
How-To Sub-Article

YouTube title + description template (local services)

Clear titles and descriptions help the right locals find you and help them take the next step. Keep it boring and clear.

Placeholder image for YouTube title and description template

1) Title rules

  • Use job words.
  • Keep it short.
  • Add local context when it helps.

Examples:

  • “Water heater replacement in Edmond”
  • “AC not cooling? 3 safe checks”
  • “House washing before/after (Edmond)”

2) Description template

Line 1: One sentence: what the video is about (job words).
Line 2: Who it’s for (homeowners in your area).
Line 3: Next step (call/text/book).
Line 4: Service area list (short).
Line 5: Links (one link to the matching page).

4) Mistakes to avoid

  • Vague titles (“Amazing results!”)
  • No next step
  • Five different links
  • Copy/paste keyword stuffing

Want this tied to a full trust system?

Video works best when proof and follow-up are strong too.