How-To Sub-Article
Instagram Reels templates (trades)
Reels work when they look real. These templates give you a simple rotation you can repeat every week.
1) Tone rules
- Calm
- Short
- Specific
- Proof-based
2) Five templates (copy/paste)
- Proof: “Before/after from today in Edmond. If your [problem] looks like this, call/text.”
- Tip: “Quick tip: if you see [sign], do [safe step]. If it keeps happening, call a pro.”
- Process: “What happens when you call us: 1) questions 2) schedule 3) options 4) done.”
- FAQ: “Common question: [question]. Short answer: [answer].”
- Offer: “Scheduling [service] next week in Edmond. Call/text for availability.”
3) Shot list
- Before clip
- During clip (1 quick shot)
- After clip
- Close-up of clean result
4) Caption hooks
- “If your [thing] looks like this…”
- “Quick tip for homeowners…”
- “This is what we fixed today…”
5) Posting cadence
Start with 1 Reel per week. If you can do 2, great. Consistency matters more than volume.
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